Knowledge Hub / Who owns the content a UGC agency creates for you?
Who owns the content a UGC agency creates for you?
Before you hand your brand to anyone, you should know exactly who owns what comes out the other side. The honest answer matters more than most founders realise.
You do. Every piece of content Mauka One produces for your brand is owned by you, yours to use across any channel, in perpetuity, with no licensing restrictions. The same applies if you cancel and want to keep using the assets already delivered.
You own everything, in perpetuity
The videos, the stills, the slideshow posts. They are yours to run on any platform, in any ad account, for as long as you like. No usage windows, no per platform fees, no asking permission to use your own content.
What that means if you cancel
If you ever leave, you keep everything already delivered. You are not renting your own content, and there is no clause that pulls your library the moment you stop paying.
Why this is worth checking everywhere
Not every arrangement works this way. Some creators license content for a fixed term. Some platforms keep rights to anything made inside them. Before you commit anywhere, read how ownership and usage rights are handled. With Mauka One it is simple: you own it, full stop.
Proof it works
+39% revenue, +30% traffic, +27% orders
Real results for Puremess Skincare, our first client, from this exact approach. Read the case study
See it on your own products, free
Send your products and we will build a real still UGC sample, one scroll-stopping image, around your brand. No commitment.
Get a free still sample